Catlog and Strawlo are the closest comparison on this blog. Both are built for African sellers, both price in cedis, and both take mobile money. Neither is a foreign platform charging you in dollars.
So this one is not about a hidden fee or a currency problem. It comes down to how many products you sell and which market the product was built around.
Here is the honest version, including the parts where Catlog is the cheaper choice.
Price Depends Entirely on Your Catalogue Size
This is the whole comparison in one table.
| Your catalogue | Catlog | Strawlo | Cheaper |
|---|---|---|---|
| Up to 10 products | GHS 35 (Lite) | GHS 60 (Business) | Catlog |
| 11 to 50 products | GHS 85 (Basic) | GHS 60 (Business) | Strawlo |
| 51 to 100 products | GHS 85 (Basic) | GHS 150 (Business+) | Catlog |
| Unlimited products | Higher tier | GHS 150 (Business+) | Depends |
Catlog's headline price of GHS 35 is real, and it is cheaper than anything Strawlo offers. It also caps at 10 products.
Ten products is not many. A thrift seller lists more than that from one bale. A beauty shop passes it in a week. For most shops the GHS 35 plan is a starting price you grow out of quickly, and the plan you actually live on is Basic at GHS 85.
That is where Strawlo Business at GHS 60 is the better deal, by GHS 25 a month or GHS 300 a year, for 50 products.
If you sell a small, fixed range and genuinely will not pass 10 items, Catlog Lite is cheaper and you should take it.
Where Catlog Is Genuinely Better
An honest comparison has to say this plainly.
The entry price is lower. GHS 35 against GHS 60, if 10 products is enough for you.
More products for less, in the 50 to 100 range. Catlog Basic gives you up to 100 products for GHS 85. Reaching 100 products on Strawlo means Business+ at GHS 150.
Instagram import comes earlier. Catlog includes it on Basic at GHS 85. On Strawlo, Instagram import is a Business+ feature at GHS 150.
It is an established product with a large Nigerian user base, which means plenty of sellers to ask for advice.
If those points decide it for you, Catlog is the right answer and you should use it.
Where Strawlo Is Better
Better value at 11 to 50 products. GHS 60 against GHS 85, which is the range most growing Ghanaian shops actually sit in.
A custom domain on the entry plan. Strawlo Business includes your own domain at GHS 60, and you can buy one inside Strawlo rather than arranging it elsewhere.
WhatsApp broadcast from your own number. Message every customer who has ever bought from you about a restock or a sale, from your number, not a marketing system. Details in our WhatsApp broadcast post.
Built around Ghana first. Catlog is a Nigerian product that serves Ghana. You can see it in their own feature list, where the free business bank account is marked Nigeria only. Strawlo is built for Ghana, so cedi pricing, Ghanaian mobile money, local delivery and Ghana-specific support are the default rather than an additional market.
Payment on delivery is built in. Still how a large share of Ghanaian customers prefer to buy from a shop they do not know yet.
Three stores on Business+. If you run more than one brand, Business+ covers three from one account.
Unlimited products on Business+. No ceiling at 100.
On Fees, For Both
Neither platform takes a percentage of your sales, so this is not a differentiator, but it is worth stating clearly because people often assume otherwise.
Strawlo takes 0% of what you sell, on every plan. You pay the subscription and nothing else.
Paystack is the payment processor. It is the service that actually moves money from your customer's mobile money wallet or card into your bank account, and its 1.95% is the cost of doing that. It is not a Strawlo commission. Your sale goes to your account and Strawlo takes nothing out of it.
Feature Comparison
Based on Catlog's published Ghana pricing and Strawlo's current plans, September 2026.
| Catlog Lite (GHS 35) | Catlog Basic (GHS 85) | Strawlo Business (GHS 60) | Strawlo Business+ (GHS 150) | |
|---|---|---|---|---|
| Products | 10 | 100 | 50 | Unlimited |
| Stores | 1 | 1 | 1 | 3 |
| Mobile money | Yes | Yes | Yes | Yes |
| Custom domain | Store link | Store link | Yes | Yes |
| Instagram import | No | Yes | No | Yes |
| Payment links | No | Yes | Yes | Yes |
| Remove branding | No | No | No | Yes |
| WhatsApp broadcast | No | No | Yes | Yes |
Catlog's own tiers go above Basic, so if you need a very large catalogue it is worth checking their higher plans against Strawlo Business+ directly.
Which Should You Choose?
Choose Catlog if you sell 10 products or fewer and want the lowest possible monthly price, or you need 50 to 100 products as cheaply as possible.
Choose Strawlo if you sell between 11 and 50 products, you want your own domain included, you want WhatsApp broadcast to your past customers, or you want a platform whose default market is Ghana rather than Nigeria.
Both are reasonable choices. The product-count question usually settles it faster than any feature list.
Frequently Asked Questions
Is Catlog cheaper than Strawlo?
At the entry level yes, GHS 35 against GHS 60, but that plan allows only 10 products. Between 11 and 50 products Strawlo is cheaper, GHS 60 against GHS 85. Above 50 products Catlog Basic is cheaper again until you need unlimited.
Does Catlog work in Ghana?
Yes. It prices in cedis for Ghana and supports deliveries in Ghana. Some features are Nigeria-specific, such as the free business bank account, which reflects that it is a Nigerian product serving Ghana as an additional market.
Can I move from Catlog to Strawlo?
Yes. There is no import built specifically for Catlog, so products are added manually or, on Business+, brought in from Instagram if your catalogue is already there. Most sellers move over a weekend.
Do either of them take a cut of my sales?
Strawlo takes 0% on every plan. The 1.95% you see is Paystack's processing fee for moving money from your customer to you, not a platform commission.
What happens when I pass my product limit?
You upgrade. The useful question is what the next tier costs, which is why the table above compares by catalogue size rather than by headline price.
Which is better for WhatsApp selling?
Strawlo, because WhatsApp broadcast to your past customers is included on both paid plans. If most of your selling happens in chat, our guide on how to sell on WhatsApp in Ghana covers the full setup.
Count Your Products First
Open your catalogue and count what you actually sell.
Under 10 and Catlog Lite is cheaper. Between 11 and 50, Strawlo Business saves you GHS 300 a year and includes your own domain. Above that, compare Catlog Basic against Strawlo Business+ on the features you will genuinely use.
If you land in the middle, try Strawlo free for 7 days and move your products across to see how it feels with real orders.
Prices correct as of September 2026, taken from each platform's published Ghana pricing. Both price in cedis, so no currency conversion is involved.
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