The simplest way to sell online in Africa
Strawlo helps small businesses and creators launch their online store, accept payments, and reach more customers.
What is Strawlo?
Strawlo is an e-commerce platform built specifically for African entrepreneurs, small business owners, and creators who want to sell their products online.
We understand that starting an online business should not require a computer science degree or a massive budget. That is why we built Strawlo to be simple, affordable, and powerful enough to grow with your business.
Whether you are selling fashion, food, electronics, handmade crafts, or digital products, Strawlo gives you everything you need to create a professional online store, accept payments securely, and manage your orders from your phone.
We handle all the technical complexity so you can focus on what you do best: creating amazing products and delighting your customers.
Why merchants choose Strawlo
Real benefits that make a difference for your business
Start Selling in Minutes
No technical skills needed. Create your store, add products, and start accepting payments the same day. We handle the complicated stuff.
Get Paid Directly
Money goes straight to your bank account. No middlemen holding your funds. Accept cards, bank transfers, and mobile money.
Grow Without Limits
Start small, scale big. Add unlimited products, serve thousands of customers, and expand to multiple stores as your business grows.
Sell From Anywhere
Manage your store from your phone. Check orders, update products, and track sales whether you are at home, in traffic, or at the market.
Build Customer Relationships
Know your customers by name. Track their orders, send them updates via WhatsApp, and turn first-time buyers into loyal fans.
Focus on Your Business
We handle security, hosting, and technical maintenance. You focus on what matters: making great products and serving your customers.
Who is Strawlo for?
Small Business Owners
You have a physical shop or you are selling from home. You want to reach customers beyond your immediate area and take your business online without the complexity.
Social Media Sellers
You are already selling on Instagram or WhatsApp. You need a proper store with payment processing so you can stop chasing bank transfers and focus on selling.
Creators & Makers
You make handmade products, art, or crafts. You want a beautiful online store that showcases your work and makes it easy for customers to buy.
Side Hustlers
You are starting a business while working a full-time job. You need something simple that you can manage from your phone during your free time.
Everything you need to run your store
Powerful features, simple to use
Store Management
- Your own online store with a custom link
- Connect your own domain name
- Beautiful themes to match your brand
- Mobile-friendly stores that look great everywhere
Products & Inventory
- Add unlimited products with photos and descriptions
- Product variants for sizes, colors, and more
- Track stock levels and get low-stock alerts
- Create categories to organize your products
Payments & Orders
- Accept cards, bank transfers, and mobile money
- Secure payments powered by Paystack
- Real-time order notifications
- Easy order management and fulfillment
Marketing & Growth
- Create discount codes and flash deals
- WhatsApp integration for customer communication
- Track visitors, sales, and conversion rates
- Build and manage your customer database
Affordable pricing for every business
Start for free and upgrade as you grow. No hidden fees, no surprises. Cancel anytime.
See Our PlansReady to start selling?
Join thousands of African entrepreneurs who are growing their business with Strawlo.
Get Started