Managing Multiple Stores
With the Business+ plan, you can run up to 3 separate stores from a single Strawlo account. Each store has its own products, orders, customers, settings, and branding — perfect if you have multiple businesses or want to target different markets.
Store Limits by Plan
| Plan | Number of Stores |
|---|---|
| Starter | 1 store |
| Business | 1 store |
| Business+ | Up to 3 stores |
Every Strawlo account starts with one store. To create additional stores, you'll need to be on the Business+ plan.
Creating a New Store
On the Web Dashboard
- Click on your store name in the sidebar (or go to the Stores page)
- Click Create New Store
- Enter the new store's details:
- Store Name — The name for your new business
- Country — Where the store operates (determines currency and payment options)
- Click Create
Your new store is created instantly with default categories and settings. You can start customizing it right away.
On the Mobile App
- Tap your profile icon or go to Settings
- Tap on your store name to see your stores list
- Tap Create Store
- Fill in the store name and country
- Tap Create
Switching Between Stores
On the Web Dashboard
Your active store is shown in the sidebar. To switch:
- Click on the store name in the sidebar
- Select a different store from the dropdown
- The dashboard refreshes with data from the selected store
Everything on the dashboard — products, orders, customers, analytics, settings — switches to the selected store.
On the Mobile App
- Tap the store switcher in your profile or header
- Select the store you want to manage
- The app refreshes with that store's data
Your selected store is remembered across sessions, so next time you open Strawlo, you'll see whichever store you were last working on.
How Data Is Separated
Each store is completely independent. Here's what's unique to each store:
| Feature | Separated? |
|---|---|
| Products and inventory | Yes — each store has its own product catalog |
| Orders | Yes — orders belong to the store where they were placed |
| Customers | Yes — customer database is per store |
| Categories | Yes — each store has its own categories |
| Store design and branding | Yes — logos, colors, fonts, about section |
| Custom domain | Yes — each store can have its own domain |
| Payment settings | Yes — each store connects to its own bank/MoMo account |
| WhatsApp integration | Yes — each store has its own WhatsApp number |
| Tracking pixels | Yes — each store has its own pixel configuration |
| Analytics | Yes — separate metrics for each store |
| Discount codes | Yes — codes are store-specific |
| Flash deals | Yes — deals run on individual stores |
What's Shared
Only your Strawlo account (email, password, subscription) is shared across all stores. Your subscription plan covers all your stores.
Managing Your Stores
Viewing All Stores
Go to the Stores page to see all your stores at a glance. Each store card shows:
- Store name
- Product count
- Order count
- Revenue
- Store URL
Store Stats
Quick metrics for each store help you compare performance and see which business is doing best.
Use Cases for Multiple Stores
Different Product Lines
Run a clothing store and a tech accessories store separately, each with their own branding and customer base.
Different Markets
Sell in Ghana and Nigeria with separate stores — different currencies, payment settings, and localized branding.
Testing and Experimentation
Use a second store to test new products, pricing, or branding before rolling changes to your main store.
Seasonal or Pop-up Stores
Create a temporary store for a holiday sale or special event, keep it separate from your main business.
Downgrading Your Plan
If you downgrade from Business+ to a plan that only allows 1 store, you'll need to reduce your store count first. Strawlo will warn you during the downgrade process:
- You'll see how many stores you have and how many the new plan allows
- You'll need to delete extra stores before the downgrade can proceed
- Deleting a store removes all its products, orders, and customer data permanently
Important: Back up any important data before deleting a store. This action cannot be undone.
Quick Tips
1. Give Each Store a Distinct Identity
Use different logos, colors, and branding for each store so customers and you can easily tell them apart.
2. Set Up Payment Settings Per Store
Each store needs its own payment configuration. Don't forget to set up bank/MoMo details for new stores before going live.
3. Keep Track of Which Store You're On
Always check the store name in the sidebar before making changes. It's easy to accidentally edit the wrong store.
4. Use Separate WhatsApp Numbers
If possible, use a different WhatsApp number for each store. This keeps customer conversations organized and professional.
5. Monitor Each Store's Analytics
Check analytics for each store regularly. One store might need more attention or marketing than another.
Frequently Asked Questions
Can I transfer products between stores?
No, products cannot be moved between stores. You'd need to recreate the product in the other store manually.
Do all my stores share the same subscription?
Yes. Your Business+ subscription covers all 3 stores. You don't pay separately per store.
Can each store have a different currency?
Yes! Each store's currency is set by its country. You can have a Ghana store (GHS), a Nigeria store (NGN), and a Kenya store (KES).
Can I have different team members manage different stores?
Currently, all stores are managed by the account owner. Team member access is not yet available.
What happens to a store's data if I delete it?
All products, orders, customers, and settings for that store are permanently deleted. This cannot be undone.
Can I have more than 3 stores?
The current maximum is 3 stores on the Business+ plan. If you need more, contact support to discuss your needs.
Do custom domains work with multiple stores?
Yes! Each store can have its own custom domain. Store A can be shopA.com while Store B uses shopB.com.
Need Help?
If you have questions about managing multiple stores:
- Email us — support@strawlo.com
- Join our community — Connect with other sellers in our WhatsApp group
- Watch tutorials — Check out our YouTube channel for video guides